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Hospital Unit T

When the United States entered World War I on April 6, 1917, the need for trained medical personnel was great, and medical units of doctors, nurses, and enlisted men were recruited heavily. The American Red Cross asked for units to be formed from hospitals and medical schools across the United States to go to France and England. Arkansas’s contribution was Hospital Unit T, Medical Department, National Army (called Hospital Unit T for short).

Dr. William A. Snodgrass, a Little Rock (Pulaski County) physician with the University of Arkansas Medical School (now the University of Arkansas for Medical Sciences) was authorized to form a unit for military service. His authorization was announced in the Arkansas Gazette on July 1, 1917. This unit was to have twelve physicians, twenty-one nurses, and fifty enlisted men. At first, the doctors were all to be from the UA Medical School. It was soon decided, however, that taking all the doctors would seriously deplete the medical school, so a few other doctors were recruited. In the final accounting, only eleven physicians sailed with the unit. All of the doctors except one had graduated from the UA Medical School, and they were all licensed to practice medicine in Arkansas.

The twenty-one nurses were graduates of nursing schools in Arkansas and had to be licensed in Arkansas to practice. While waiting for the unit to be mobilized, some of the first nurse recruits took other positions, and replacements had to be recruited. The nurses also had to meet standards of the American Red Cross and become Red Cross nurses first. The Switzerland-born head nurse, Anna Saugey, ran into a snag at first, but the problem was resolved since she had been in the United States since age one. The enlisted men were recruited from all over Arkansas and surrounding states. Pharmacists, ambulance drivers, blacksmiths, and those with other relevant skills were especially sought. Because they were in the reserves until mobilized, thirty-seven of the first recruits were called by local draft boards for active service and had to be replaced.

Snodgrass, who was also in the reserve, was assigned the rank of major. He carried on his practice and teaching duties in Little Rock while waiting for the unit to get up to strength, and he also recruited another physician, Alvin Jobe, from the medical school to assist in recruiting. Jobe was named captain and adjutant of the unit. While waiting to be called, the nurses held a dance at the Hotel Marion to raise money to create a fund for themselves for emergency needs.

Finally, the order came for all the doctors and enlisted men of the unit to report in Little Rock by noon on January 29, 1918, and they left the next day for Fort McPherson, Georgia, for training. In February, Snodgrass received the news that Arkansas needed $10,000 to equip the unit or the unit might be split up and assigned to other units. (He had been told at first that the U.S. Army would supply the unit.) He got permission to return to Little Rock and set up fundraising efforts. By March, he and other fundraisers had raised $3,814.50. He then left the fundraising to others and returned to Fort McPherson. On March 28, the nurses left for Lakewood, New Jersey, for training and to be outfitted. The Red Cross provided their uniforms, which cost $200 each. One of the nurses was selected to be photographed for recruiting posters.

The eleven doctors, forty-nine enlisted men, and twenty-one nurses of Unit T were reunited in New York and sailed on May 11 on the British transport Ascania, a converted cattle boat. With them was a female Red Cross volunteer stenographer. The ship, which had 2,000 troops and four hospital units from different states, traveled in a convoy for safety. The accommodations were cramped, and there was not any running water. The passengers were told to keep their life belts with them at all times, and after they entered the submarine zone they slept in their clothes. No lights of any kind, not even a cigarette, were allowed after dark on the decks, and dark curtains were placed over the doorways and port holes. Major Snodgrass was chief medical officer on the ship. The nurses took turns accompanying him on daily rounds.

The ship had a close call from a submarine, but the torpedo passed by them. All the passengers were ordered on deck, standing there for four hours beside their assigned lifeboats.

While they were en route, Unit T’s orders were changed from a hospital in France to one in England. There were no hospitals yet in England for enlisted men, only ones for officers, and it was felt they were needed more in England to staff hospitals being established there. Because of the change in orders, there were no plans when they landed in Liverpool, England. The male members of the unit were sent to a rest camp at Romsey, near Winchester, and the nurses of Unit T to Rubens Hotel in London. After ten days, they were sent to Sarisbury Court, Hampshire, England.

When they arrived at Sarisbury Court, an old mansion of ninety-nine rooms and extensive grounds, they got there before their rations, so Snodgrass used his own money to pay for meals for eighty-two people for three days. At this point, he was ordered to take charge of a field hospital in France and left the unit. Captain Jobe and two other doctors of the unit were sent to aircraft units, while some of the enlisted men were sent to combat units. Sarisbury Court was being converted for a hospital when the unit arrived, but it was not ready for patients. Unit members did some sightseeing, on bicycles or on foot, to occupy their time while they waited. They planted vegetables in the flower beds to help with food shortages and also spent some time in training, especially with gas masks.

After thirty days, the remaining members of Unit T moved again to the Mossley Hill district of Liverpool to American Red Cross Military Hospital No. 4. The hospital was located in Mossley House, an old Gothic-style English town house that had been converted by the British Royal Engineers with a heating plant, running water, and other necessary facilities. The hospital had been established by a major from Michigan, who had been in the medical officers’ reserve corps and sent to England. When they arrived, 150 beds were ready for patients and plans were underway to expand to 826 beds as needed.

The patients were soldiers who got sick in England or while being transported from the United States, as well as soldiers from the front who had been treated at hospitals in France and were awaiting transport to the United States. The patients from the front had often lost limbs or suffered other life-changing injuries. Hospital No. 4 gained a reputation of being one of the finest Red Cross hospitals in England.

One of the nurses related that the worst time for the hospital for her was when the Spanish flu struck. The hospital had two ambulances, and she was assigned to go to the docks and meet ships coming from France with the flu victims. She said they had to pull the sick from among the dead and rush them to the hospital. All the beds in the hospital were full, and tent wards were established. Even these were not enough, and the townspeople of Liverpool opened their homes to the overflow of patients.

Of the twenty-one nurses, two volunteered to return to the United States and sailed on the Melita on October 9, 1918, with some so-called stretcher cases that needed extra care; one other nurse married an officer in England and returned with her husband, and two nurses asked for additional service and stayed overseas for an extended time. In December, the first shipload of convalescing soldiers was ready to sail, and the sixteen remaining nurses of Unit T were ordered to sail with the soldiers. At the last minute, head nurse Saugey became ill, and she did not sail until later. Of the enlisted men, most of them did not sail for a time, and some were assigned to assist doctors on other ships. Only one of the Unit T doctors returned with this group of nurses.

On December 14, 1918, they sailed on the Saxonia with 1,400 sick and wounded soldiers and landed in New York Harbor on December 26. At the same time they arrived, the Atlantic fleet of twenty-one vessels arrived. Ten of those vessels were the great battleships, including the dreadnought Arkansas, and the fleet was described as the greatest naval armada ever assembled. The Saxonia was the last of the vessels to pass in review. The ships were part of huge welcome-home celebrations in New York, and thousands turned out despite a large snowstorm.

The nurses of Unit T were housed in the New York area and thought they would be sent home soon. However, on January 1, 1918, the steamship Northern Pacific ran hard aground on a sand bar near the Fire Island Light near the New York Harbor. Onboard were 2,480 returning soldiers, of which about 1,700 were sick or wounded. The weather was terrible, and the ship could not be moved from the sand bar, although it was in no danger of sinking. On January 2, the Coast Guard removed some of the soldiers and the seventeen navy nurses who had sailed with the ship under difficult conditions. The Red Cross was notified and sent workers and the nurses from Unit T. They were engaged in assisting with the care of the wounded and sick soldiers, mostly stretcher cases who could not be removed from the Northern Pacific due to bad weather and high seas. They spent about a week in this duty before being sent home.

Over the next few months, all the members of Unit T returned home. None were known to have been lost while in service.

For additional information:
Herndon, Dallas T. Centennial History of Arkansas, Vol. 2. Chicago: S. J. Clarke Publishing Company, 1922.

“Hospital Unit to Be Organized Here.” Arkansas Gazette, July 1, 1917, p. 12.

“Local Red Cross Unit Called for Overseas Service.” Arkansas Gazette, January 26, 1918, p. 1.

“We Also Served.” Arkansas Gazette Sunday magazine, February 14, 1943, pp. 1–2, 8–9, 11–12.

Carolyn Yancey Kent
Jacksonville, Arkansas

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Litigation Secretary

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Litigation Legal Secretary, Lisburn. Busy, growing law firm wish to recruit a litigation secretary for their sub office in Lisburn. Main Duties are as follows: Audio typing of legal documents ...

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Full Name
Michelle Egner
Job Title
Sr Director, Events
Simpler Media Group
Speaker Bio
As Director of Content + Event Programming, Michelle holds overall responsibility for the development of Simpler Media Group's event content segment: content development, speaker recruitment, advisory board leadership, award programs, event editorial and operations, and corollary digital strategy.

Prior to SMG Michelle built the Speakers Bureau at the Kellogg School of Management at Northwestern University, and ran C-suite programming as head of events at The Executives' Club of Chicago. She holds a Bachelors degree in International Politics and Economic Studies from Loyola University Chicago.
Michelle Egner


text:
Why Designing for Convenience should be a Top Priority

Either my bathroom mirror has developed a concave shape or I’ve gained some weight lately. This is unusual for me because normally I see myself as a model of ideal human physique, so what’s changed? …Probably my new job.

As a design engineer I am the only one that does certain tasks which must all be done on a computer, in the sitting position. According to the theory of comparative advantage any time I do anything other than what I’m the best at represents a process inefficiency within my company.

I.e: Why should I spend time physically building anything when my company can pay a professional builder to focus only on fabrication instead? As far as my company is concerned the less often I get up and move around the better.

So it only makes sense that I am given work which requires me to be completely sedentary. There is no convenient opportunity for getting any exercise at work.

skinny mirror

Maybe I should trade up for a convex bathroom mirror.

My blogging hobby hasn’t helped things either. While I only post about once a week, I also work on multiple time consuming experiments on the side leaving me with very little free time or opportunities for burning calories, aside from those consumed by my humongous brain.

On top of that my lack of spare time has driven me to eating lots of fast food. McDonald’s is right on the way to work and it’s so damn easy to satiate my annoying bodily need for sustenance with a greasy delicious cheeseburger.

You get where I’m going with this? My lifestyle has simultaneously made exercise an inconvenience while increasing the desirability/necessity of unhealthy fast food.  Ultimately, convenience has caused the weight gain. (This has to be one of the primary reasons the U.S. has an obesity problem.)

When you think about it, convenience is a really really powerful force. Further examples:

   *Convenience stores: Simply locating a store closer to your house than the next nearest store allows businesses like Walgreen’s to sell over priced crap that you could get for less if you were willing to drive to the big box store further down the road.

  *Vending machines: We all know that snacks are cheaper at the grocery store and yet we continue to use these.

*Party leftovers: Have you ever noticed that people only eat food from open containers at parties? Try leaving the saran wrap on your cookies next time and you will end up with a bunch of leftovers because people are too lazy to take it off.

*Multi-Tools: Leatherman is in the business of convenience. Think about it; all of the tools on your multi-tool are compromised for the sake of making them fit in a single package that is accessible whenever you need it. The only reason someone would use that shitty little can opener is because it is the closest one available.

*Empty fridge drawers: The crisper drawers at the bottom of refrigerators are always empty because people are too lazy to want to open a second set of drawers to access food.

 *The high number of no-photo posts on craigslist. Everyone knows that posts without photos are significantly less likely to be clicked on, but people still do this because posting that picture costs them 3 more minutes.

So how can you use this information?

If we design with convenience in mind we can greatly increase the probability of a favorable outcome occurring. We should always seek to minimize the time & effort required to carry out desirable actions and conversely we should maximize the time & effort required to carry out undesirable actions. In other words:

make it easy and it will happen

Let’s use selling products online as an example. The goal of any salesman is to sell as many products to as many suckers as possible, so sales folk should seek to facilitate the customer’s purchasing process and eliminate any barriers that might stop them from buying.

Selling Products Done Right:

My favorite example of excellent design for convenience has to be McMaster Carr’s industrial parts supply website.  How has McMaster has risen to the top of the industrial supply food chain, despite being known as a particularly expensive part supplier and selling mostly commodities?! It’s because the entire process of finding & buying their products is so easy that it’s worth the extra expense.

Lessons learned from McMaster; A convenient website should:

  • Be easy to navigate. (have a search bar and meaningful narrowing criteria)
  • Have an large selection (One stop shop, I’d rather make one stop than two)
  • Transparent price & delivery (No need to request a quote)
  • Not require human interaction to make a purchase.
  • Have a knowledgeable and polite staff when the dreaded human interaction is necessary.
  • Provide complete product specification data sheets
  • Provide 3D or at least 2D Models

Selling Products Done Horribly Wrong:

For reasons unknown to me, my employer chooses to do business with many companies who have made the process of buying their products so unreasonably difficult that I’d rather eat a bag glass than continue to work with them. This is not the way you want your customers to feel.

Signs that doing business with you is a pain in the ass:

  • You don’t have a website…. (It’s 2015, this is downright criminal negligence)
  • Your receptionist is incompetent/hates their job.
  • Your website doesn’t have a search function.
  • You don’t have a product list, and instead have line cards….(ARRGG!!)
  • It is impossible to get dimensional data (or other specific data) on your product even if I call you.
  • You take a week to even acknowledge a request for quote.
  • Your favorite game is phone tag.
  • You require documents to be faxed.

Final Note: I have one shining star of an example of using inconvenience to manipulate assist people into not doing something. What do you think would happen if cigarettes came in a box like this?inconvenant cigatettes

Designed to annoy: http://www.erikaskin.com/index.php?/projects/design-to-annoy/

 This diamond shaped carton makes every aspect of cigarettes suck a little more. They don’t fit in your pocket and they are difficult to ship and display.

Final Final Note: Since I’ve been talking about convenience I thought I’d mention the EngineerDog Best of the Internet directory. I have found that maintaining a list of useful engineering websites is immensely ..er.. useful. When I’m designing parts I like to have all the tools I need at hand rather than having to Google search for things that may or may not be out there. In any case the link is there for those interested.

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text:
Product Replacement

So sorry your new toy isn’t working out, lets get that taken care of!

Product Return:

Visit then look for the Return Shipping Label link on the buyer’s Transaction Details page. This will enable your to print a return label if dissatisfied with your item.

Product Replacement:

I use Paypal to manage my shipments. To be able to send you a replacement we need to initiate a transaction.

All you do is click the buy-it-now link below and you will be charged a $1 product replacement fee.

After you receive the replacement I’d like you to return the defective product back to me.

Inside the packaging will be a prepaid return shipping label. Please

To create a return shipping label:

  1. Log in to your PayPal account and click the My Account tab.
  2. Click the payment either on your Summary or Activity page.
  3. Click the Return Shipping Label link.
  4. Complete the form and click Continue.
  5. Make sure the information is correct. Then click Print in the return label pop-up window. (A confirmation email, including a tracking number will be sent to both of us. )
  6. To be clear, I will be covering the return shipping charges.


text:
Dean’s Office

Prof. Joseph Tagbo Nwabanne was born at Nteje in Oyi Local Government Area of Anambra State. He attended Christ the King College, Onitsha from 1976 to 1981. He graduated from Anambra State University of Science and Technology (ASUTECH), Enugu in 1986 with Second Class Honours (Upper Division) in Chemical Engineering. Prof. Nwabanne obtained M.Sc degree in Chemical Engineering from University of Lagos in 1989. In 2010, he obtained a PhD in Chemical Engineering from Nnamdi Azikiwe University. Awka.
He started his working career with Banex Industries LTD, Lagos (manufacturers of Banex paints and plastics) as a Chemical Engineer and rose to the position of Production. He started working for Michelin Nig. Limited (manufacturers of Michelin Tyres) in 1990 as production supervisor. In 2006, he got employed by Nnamdi Azikiwe University, Awka as Lecturer 2. He rose through the ranks to become Professor in October 1, 2018

Prof. Nwabanne has served the University in various capacities. He has served as a member of various committees. He was Deputy Director, International Collaboration and Linkages from 2012 to 2014; Vice Chairman, Students Industrial Work Experience Scheme (SIWES) Board from 2016 to 2018; Deputy Director, Transparency/Discipline and monitoring from 2019 till date; Head of Department of Chemical Engineering from 2012 to 2016; Postgraduate Coordinator, Faculty of Engineering from 2015 till 2019 and Sub Dean, School of Postgraduate Studies from 2015 till 2019. He is currently the Dean of Faculty of Engineering. He has more than 100 publications in both Local and International Journals. His research interest is in Environmental Chemical Engineering, Raw Materials Processing and Development and Renewable Energy (biofuel, biodiesel and bioethanol). He is a member of Nigerian Society of Chemical Engineers (NSChE) and Nigerian Society of Engineers (NSE) and Fellow, Institute of Polymer Engineers. He is a COREN registered Engineer. He is married with five children


text:
History of Civil Engineering

The department of Civil Engineering  of this great University started in 1991 with initial staff strength of four lecturers and two technologists. The initial intake of students was twenty which has grown to over three hundred students in 2019/2020 session. Similarly, the staff strength has consistently increased to eighteen lecturers, four Graduate Assistants, sixteen Technologists and fifteen administrative staff.

Civil Engineering is the oldest branch of the engineering profession.  Since it dates back to the building of the pyramids, it is as old as civilization itself.  Civil Engineering is that branch of engineering that endeavour to build useful structures for the purpose of solving man’s environmental problems.  Civil Engineering is a broad field that deals with a wide variety of projects.  No wonder the results of Civil Engineering works are evident everywhere.  Numerous areas of emphasis identifiable within the field of Civil Engineering include:

Highways and Transportation Engineering – the study of design and maintenance of the structural facilities involved in the movement of people and cargo from place to place.

Water Resources Engineering – concerned with sourcing, harnessing and the transportation and storage of water for development of domestic, industrial, hydropower generation, irrigation, recreation and amenity facilities.

Environmental Engineering – deals with the problems of proving safe and adequate water supply both for domestic and industrial use, controlling and preventing air and water pollution, and collection, treatment and disposing of all types of domestic and industrial wastes.

Structural Engineering – includes, among other things, the analysis design and construction of all types of structures such as buildings, bridges, storage tanks, dams and electric power transmission towers.

Geotechnical Engineering – undertakes the study of ways and means of using soil as a material of construction

Construction Engineering/Management – is concerned with the process of developing efficient and economic methods of construction operations such as earth moving and erection procedures.


text:
The politicization of human rights and falsification of facts

Ahmed Al Hosani
Published: Updated:
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With its latest unfair resolution, the European Parliament tried to score an electoral parliamentary achievement. However, such fabrications are familiar, and such accusations against Arab states are not novel. The resolution’s questionable timing suggests an intention to undermine Expo 2020 Dubai, set to launch in a few weeks, despite the remarkably large participation of many EU states.

In the words of the Arab Union for Human Rights, the false decision came outside the normal context of humanitarian action aimed at protecting, reinforcing, and defending human rights. In terms of legitimacy, the resolution is outside the jurisdiction of the European Parliament, which does not allow it to meddle in the human rights situation in non-EU states. Therefore, this resolution is a blatant interference in the affairs of an independent UN member state.

For the latest headlines, follow our Google News channel online or via the app.

Why does the Arab Union for Human Rights not issue an annual report of human rights violations in European states to take stock of current abuses in some EU states and the murders and massacres carried out by some others during their colonial periods? Never in their ancient or modern history have Arabs committed massacres or ethnic cleansing operations. They entered three continents and never killed a civilian. The wise caliphs always instructed that no synagogue or church be attacked; no woman, child, or animal killed; and no tree uprooted from its place. The history of the Islamic Arab civilization in Andalusia is testament to that, in comparison with the murder, extermination, and forced conversion of Muslims and Jews at the hands of the Spanish Inquisition.

The European Parliament report is not honest in any way. It is marred by multiple flaws and sentiments of hatred. Perhaps its source is the misguided information that comes from malicious organizations seeking to taint the UAE’s reputation by denying its momentous human rights achievements to which the entire world stands witness, especially during the COVID-19 pandemic, while many European states struggled to keep pace.

Surely, the UAE rejected the European Parliament’s report. Saeed al-Habsi, head of the Human Rights Department at the Ministry of Foreign Affairs and International Cooperation, said in a statement: “We strongly reject the allegations contained in the resolution, which were previously addressed and rejected as factually incorrect.”

Given that the resolution was issued by an entity that supposedly adopts the values of rigor and accuracy, officials in the Parliament should have communicated with the concerned entities to get their facts straight and come out with a stance that aligns with the reality on the ground. In this context, it would be relevant to remind those who need to hear it that His Highness Sheikh Khalifa bin Zayed Al Nahyan, President of the UAE, issued federal law No. 12 of 2021 establishing the independent National Human Rights Institution, thus crowning a long journey of efforts to protect and reinforce human rights in the UAE over the last 50 years.

The UAE has a long record of achievements in terms of protecting and reinforcing human rights, based on its cultural legacy, its religious heritage that calls for embracing refugees and helping the needy; its constitution that guarantees civil rights for all, and its legislation that bolsters the principles of justice and equality in line with the Universal Declaration of Human Rights. The state also successfully established an integrated system of legislation that guarantee the rights of women, children, workers, and prisoners; not to mention its effective contribution to combating human trafficking in the region and the world.

Over the years, we have spared no effort to achieve all human rights with goodwill, but it seems they have gone too far with their demands. As such, let the European Parliament know that they cannot pressure us with such resolutions, for we are not in a position of weakness, and we will not accept the imposition of policies that contradict our supreme national interest and our moral norms.

This article was originally published in, and translated from, Emirati news outlet Al-Ittihad.

Read more:

UAE rejects European Parliament resolution on human rights as ‘incorrect’

UAE issues federal law to establish National Human Rights Institution

UAE refutes Human Rights Watch allegations concerning Emirati activist

Disclaimer: Views expressed by writers in this section are their own and do not reflect Al Arabiya English's point-of-view.
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IHEP’s history goes back to the early days of the People’s Republic of China, when the Institute of Modern Physics was established in 1950. This was later renamed the Institute of Physics and then the Institute of Atomic Energy. IHEP itself began life as Division One of the Institute of Atomic Energy. After Premier Zhou Enlai highlighted high energy physics as a priority for the Chinese Academy of Sciences, IHEP was split off as a separate research institute, and officially established in February 1973. The first Director was Zhang Wenyu.

Since then, IHEP has grown from its humble beginnings to become one of China’s biggest research institutes and a major player in the international particle physics community, as well as hosting experiments for fields from materials science to biology.

The timeline below highlights some of the major events in IHEP’s history.

  • In September 1972, Premier Zhou Enlai wrote to Zhang Wenyu and Zhu Guangya that "This issue should not be delayed any further.The study of high energy physics and the R&D of a high energy accelerator should be one of the main projects of the CAS.”

    The letter that Premier Zhou Enlai replied to Prof. Zhang Wenyu in September, 1972.

  • In February 1973, approved by Premier Zhou Enlai, the Institute of High Energy Physics was established from Division One of the Institute of Atomic Energy. The director was Zhang Wenyu.
  • In April 1983, the State Council officially approved the proposal to construct the Beijing Electron Positron Collider (BEPC), submitted by the State Planning Commission.
  • In October 1984, the groundbreaking ceremony for the BEPC project was held, with Deng Xiaoping and other Party and State leaders participating.
  • In August 1988, IHEP established a computer link with CERN via satellite for the first time. A VAX785 at IHEP became the first computer connected to the internet from China, with the hostname BEPC2.IHEP.CERN.CH.
  • On October 7, 1984, Deng Xiaoping was laying the cornerstone for the Beijing Electron Positron Collider.
    On October 16, 1988, the first electron-positron collisions took place at BEPC. Deng Xiaoping and other Party and State leaders inspected the BEPC project and extended their regards to the builders. Deng made the important remark, "China must develop its own advanced technology and take its place in the world arena of high technology".
  • In January 1990, the air shower array for observing ultra-high energy γ-rays at Yangbajing, Tibet, commenced operations with 44 detectors operating around the clock, recording shower events incurred by ultra-high energy cosmic rays.
  • In September 1991, the Beijing Synchrotron Radiation Facility (BSRF) was opened to domestic users.
  • In March 1992, BES published its first physics paper, on the precision measurement of the tau mass, which removed doubts about lepton universality.
  • In December 1993, the Beijing Free-Electron Laser (BFEL), the first of its kind in Asia, reached lasing saturation.
  • In November 1994, the expansion of the Yangbajing cosmic ray experimental station for the Sino-Japanese collaboration was completed, with the extended air shower array covering an area of 60,000 square meters, one of the world’s four biggest arraysfor the research of high energy γ astronomy and cosmic rays.
  • In February 1999, the BEPC/BES/BSRF upgrade plans successfully passed appraisal.
  • In July 2000, the Science and Technology Group of the State Council examined and passed the Report on the Development Goals of China's High Energy Physics and Advanced Accelerators. It also approved the upgrade of BEPC.
  • In December 2003, the National Development and Reform Commission officially approved the BEPC Upgrade Project.
  • In January 2004, the BEPC Upgrade Project kicked off.
  • In October 2007, construction of the Daya Bay Reactor Neutrino Experiment began.
  • In July 2008, the first collisions took place at BEPCII, the upgraded BEPC, and were observed by the new BESIII detector.
  • In September 2008, the China Spallation Neutron Source Project was approved by the National Development and Reform Commission.
  • In July 2009, the Upgrade Project, BEPCII, successfully passed the National Acceptance Test organized by the National Development and Reform Commission, which marked the successful completion of the Upgrade on schedule, within budget and at high quality.
  • In October 2011, the inauguration ceremony for the China Spallation Neutron Source Project was held in Dongguan, Guangdong Province.
  • In March 2012, the Daya Bay Reactor Neutrino Experiment announced the discovery of a new type of neutrino oscillation. The Daya Bay collaboration’s first results indicated that θ13, expressed as sin213, is equal to 0.092 plus or minus 0.017.
  • On December 20, 2012, the discovery of of the θ13 neutrino oscillation by the Daya Bay Reactor Neutrino Experiment was selected as one of the Top Ten Breakthroughs of the Year 2012 by Science.
  • In March 2013, the BESIII Collaboration reported that the Y(4260) particle can decay to a new, and perhaps even more mysterious, particle named the "Zc(3900).”
  • In July, 2013, President Xi Jinping visited IHEP
  • In January, 2014, the CAS Innovation Center for Particle Physics Frontiers was founded, and the center was based at IHEP.
  • In December, 2015, the National Development and Reform Commission, China’s top economic planning body, approved the Large High Altitude Air Shower Observatory (LHAASO) project.
  • In April, 2016, BEPCII luminosity reached its design parameters of 1×1033cm-2s-1 at an energy of 1.89 GeV


text:
Jayarajan fails to make it to state secretariat but fans still heap praise on social media

Kannur: CPM supporters on social media came out in support of P Jayarajan after the state conference as he did not find a place in the state secretariat.

Even if he is not in secretariat, Jayarajan is in the hearts of people, a poster released in support of Jayarajan read.

Fanfare is not new for this former secretary of CPM in the Kannur district. Fans became a headache when the party censured him when the social media praises 'crossed limit'. However, fan pages still continue to support him.

Meanwhile, snubbing the controversy as unnecessary, Jayarajan said CPM has ample internal democracy. Media is peeping into the matters of CPM. It is unwanted, he responded to the questions of mediapersons.

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Monthly Donation

Semente is sustained through militant work for donor fees, which without having the need for the services of the school, prove that we have to solve the need to have an education in our own language. Financial contributions can be made as a monthly fee, registering as a collaborator or making a donation.

Banco Sabadell: ES96 0081 0499 6200 0202 7309

Associaçom Semente Compostela – CIF. G70506183


text:
Weather: Clouds to Cover Slovenia in Evening

Ljubljana, 23 September - Slovenia will wake up to a mostly sunny morning on Thursday, however more cloud is expected towards the evening. Fog will linger over some valleys in the morning, when temperatures will range from 7 to 13 degrees centigrade. It will warm up to between 23 and 28 degrees during the day.

The rest of this news item is available to subscribers.
The news item consists of 148 characters (without spaces) or 30 words words.

Buy the news item. Price: 2 tokens; on account: 0 tokens.

© STA, 2009


text:
For Sale
£1,250,000 Guide Price

Plot 1, Station Road, Steeple Morden, SG8

Ensum Brown are delighted to offer for sale this BRAND NEW contemporary home in Steeple Morden. This property is architecturally unique, with approaching 2000sq ft of accommodation, 3 receptions, 4 bedrooms, 3 baths, high specification, private gardens, countryside views, large carports & parking.
4 Bedrooms
3 Receptions
3 Bathrooms
  • Request A Viewing
  • Floorplan
  • Floorplan

Full Details

Property Insight
Ensum Brown are delighted to offer for sale this BRAND NEW contemporary home in the popular village of Steeple Morden. This property boasts an individual architectural design, accommodation approaching 2000sq ft, generous plots with countryside views, 3 reception rooms, 4 double bedrooms, 3 bathrooms, modern features including underfloor heating, air source pumps and vaulted ceilings, air conditioning in the main living space and master bedroom, generous enclosed garden, a stylish interior garden, large carport with potential perhaps for owner conversion and plenty of off-road parking. The property comes with a 5 year warranty.

On approach, this brand new property is set back from main road, enjoying unique frontages, industrial/contemporary styling, accommodation approaching 2000sq ft, and generous plots offering stunning countryside views. Each property enjoys a large carport with undercover parking for 2 cars, as well as further parking on the paved driveway. The carports also offer the potential for conversion if desired, subject to planning permission.

Upon stepping through the covered main entrance and into the hallway, the contemporary and unique architectural design is immediately evident. There are stunning tiled floors, neutral tone decor allowing you to add your own stamp if you wish, access through to the entire downstairs accommodation, private stairs to the master suite, and doors to a large office with sliding doors to the rear, a cloakroom, WC and integrated storage cupboards. These properties boast modern technology and high specification throughout, including underfloor heating and air source heat pumps.

The kitchens are incredibly expansive and bright, with 2 large floor-to-ceiling windows to a front aspect and a wall of windows to an inner aspect, facing the beautiful interior garden area. There are a range of modern base and wall units, composite worktops, a large kitchen island with breakfast bar, inset spotlights, large format tiled flooring, a suite of integrated appliances including 2 ovens, a fridge/freezer, dishwasher, induction hob and wine cooler. There is plenty of room for a variety of furniture depending on requirements, as well as a set of stairs to the first floor. There is also a utility cupboard, offering space for further appliances.

The lounge/dining rooms are equally expansive and bright, decorated in a similar industrial design to the kitchen, with tiled flooring, inset spotlights, and stunning vaulted ceilings with full walls of glass windows and sliding doors to the rear and into the interior garden space. There is vast amounts of space for lounge, dining and storage furniture, and versatile usage depending on requirements.

The interior gardens are wonderful and incredibly unique areas, enjoying decked flooring, panoramic glass windows and doors into the properties, and lots of space for potted plants, furniture, and hosting family meals in a lovely setting.

Upstairs to the first floor, these contemporary properties continue to impress, with 4 double bedrooms, and a family bathroom comprising a bath, a shower, a WC and a hand wash basin. The master suites enjoy their own private staircase and windows overlooking the rear garden and glorious countryside views. There is also a large hanging storage area, and a wet room, with a shower, WC and hand wash basin. The further 3 bedrooms are accessed via the second set of stairs, each enjoying double sliding doors out onto a large balcony that spans the front of the property. The second bedrooms enjoy their own en-suites with a shower, WC and hand wash basin.

Outside, to the rear, the gardens are generous, beautifully landscaped, and fully enclosed by walls and hedgerows. They are laid mainly to lawn with a large decked area backing onto the properties and offering wonderful spots to sit, enjoy the sun or entertain guests. There is ample space for garden furniture and glorious views of the surrounding countryside.

Contact Ensum Brown today to arrange your private viewing appointment.

Steeple Morden is a tranquil parish village situated in the southwest of Cambridgeshire, just 15 miles from the city of Cambridge and 5 miles from the popular market town of Royston. Residents can enjoy getting back to nature with many country walks, a variety of local social activities, and a traditional village pub, dating back to the 17th century.

The Church of St. Peter and St. Paul was rebuilt in the 13th century and is how Steeple Morden acquired its name, comprising an aisled nave, steepled south porch and chancel. The church is part of the local group of Parishes in South Cambridgeshire, enjoying regular services and social events.

Steeple Morden benefits from a village hall, which is available for hire, a post office, a garage, a highly-regarded primary school, and a railway station just 2.5 miles away, providing direct links to both Cambridge and London Kings Cross. Further amenities are a stone’s throw away in Royston, such as a leisure centre and a variety of sports clubs, including the golf club on Royston Heath. There are a variety of excellent schools to choose from, doctors and dentist surgeries, shops and supermarkets, all surrounded by beautiful countryside and many other pretty villages to explore.

Steeple Morden’s proximity to Royston also means residents benefit from further excellent transport links, with a mainline train station offering regular fast services to both Cambridge and London Kings Cross. The A1M and M11 are within a 15-minute drive via the A10/A505, and London Stansted and Luton Airports are both 30-minutes away.

We encourage all homebuyers to visit Steeple Morden to truly appreciate what this beautiful village has on offer.

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text:
How to exclude Office 365 Global Admin from password expiration policies

Issue: the password expiration of the Office 365 global administrator account will cause Azure AD Connect and DirSync to stop synchronizing on-prem AD to Office 365 Azure AD.

Prevention: One solution is to exclude your Office 365 global admin account from password policies and set it’s password to never expire.  Note: Always have a very strong password on your Office 365 global admin account.

  1. launch an instance of Office 365 PowerShell connected to your tenant
  2. Run the following command:
    Set-MsolUser -UserPrincipalName -PasswordNeverExpires $true

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text:
Tuned In

Dead Tree Alert: Shiny Object Lesson

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  • Read Later

In my new column in the print TIME magazine, I review the HBO movie Game Change, about the vice presidential nomination and trainwreck campaign of Sarah Palin in 2008. I don’t think it’s a very good movie. Sarah Palin and her defenders have also had a lot to say about the movie. She says it’s a false narrative that “presents a history that never happened.”

Palin and I each have our issues, but since this movie is bound to get even more politicized before it debuts March 10, I should make clear that saying the movie is bad and saying that it’s a lie are two different things.

My review is behind TIME’s paywall (subscription required), but the part I can share with you begins:

After the 1988 election, Saturday Night Live aired a sketch in which George H.W. Bush ran one last negative ad against Michael Dukakis. Repeating every attack against Bush’s vanquished opponent (Taxes! Flag burning! Willie Horton!), it closed, “On Nov. 8, you dodged a bullet. Bush–he beat a bad man.”

HBO’s Game Change (March 10) feels like the cable-TV version of that ad. If you think America dodged a bullet when Sarah Palin (Julianne Moore) lost the vice presidency, this movie is happy to agree. If you love the former Alaska governor, you will hate the film with the fire of a midnight sun. But even to this non–Palin supporter, it all feels like piling on–the campaign movie as blooper reel. …

In short, there were a lot of fascinating things about the 2008 election, and about Palin herself as an object of political devotion, derision and culture-war catalyst. But the movie generally, instead, focuses on an SNL-style portrayal by Julianne Moore—strong on the mannerisms but all surface—and a simple theme: Hoo boy! Can you believe this woman almost got elected vice president? Whether you believe it or not (I didn’t vote for her), it’s a lowest-hanging fruit approach. The movie seems to want to make a larger point about modern politics from the way Palin’s nomination was used by the flagging McCain campaign—as a shiny object to “change the narrative” and shift the buzz from Barack Obama—but the movie itself gets distracted by its own shiny object, Palin.

A review, however, is not a fact-check. (Nor can I vouch for the veracity of the book on which the movie was based, written by TIME’s Mark Halperin and New York magazine’s John Heilemann; I haven’t re-done and vetted the reporting of their entire book—most of which, by the way, was not about Palin.) HBO has responded to criticisms saying that the movie is based on not just on that book, but on many other published journalistic accounts and screenwriter Danny Strong’s own interviews with principals in the campaign.

MORE: Game Change: What Sarah Palin Wants Us to Remember About 2008

It’s not surprising that Palin—or another subject of an unflattering portrayal—would call it false, but while have no way of knowing whether the movie is 100% true in every part, I also tend to doubt that every reporter who’s covered the McCain-Palin campaign has falsified things. Much of the movie relies on matters of record—say, the Katie Couric interview disaster—and it doesn’t endorse some of the uglier rumors around Palin, like the ones that she is not the real mother of her son Trig. It may be that Game Change collects true incidents to create a caricatured picture of Palin—it definitely feels like that at times to watch it—but I can’t take Palin as the most objective judge of that.

But assuming Game Change is accurate, a movie can be accurate and still bad. It may be obvious but in this day and age I think it’s worth saying. When things like a TV movie get politicized in our cultural environment, the argument tends to get simplified like most political arguments do. If you are on one “side,” you are expected to hold a whole suite of beliefs. In other words: if you like Game Change, then you must also believe that the movie is 100% accurate and you must love Obama and hate conservatives. And if you dislike Game Change, then you must also believe the movie is dishonest, and you must love Palin and hate liberals. (And, of course, the opposite: if you know which politicians you like, then you should know whether you’ll like the movie before you even watch it.)

That kind of thing should be obvious, but if you watch more than a few minutes of cable-news debate about anything nowadays, you’ll see that it’s not. And I expect as the debate over Game Change intensifies—including among people who have not yet seen the movie yet already feel strongly, because they know what side they’re on—it will be even less so. People see what they want to see, and it may be that the debate over Game Change proves that better than Game Change the movie itself does.


text:
Firm partners with National Chemical Emergency Centre to bolster chemical response capability

The first responder training is designed to support anyone who attends – or provides information about – chemical incidents.

Environmental risk reduction specialist Adler and Allan has partnered with the National Chemical Emergency Centre (NCEC) to provide training for its employees to deal with hazardous material incidents. The training is said to be equal to that given to emergency responders from the fire and rescue service.

The company has invested £100,000 in NCEC hazardous materials first responder and hazardous materials tactical advisor training for a number of its employees with some going on to complete an incident site controller course at the same level as the fire and rescue service.

Adler and Allan says the investment means it can provide nationwide 24/7 365 control of a hazardous materials incident safely and compliantly.

The three-week training course consists of theoretical sessions including chemistry, incident scene management and an understanding of the United Nation’s Classification of Hazardous Materials. “This is combined with practical scenarios delivered at world-class training facilities,” said a press release, “to ensure that clients receive confident and competent responders who can reduce the amount of damage to the organisations people, the environment, assets and reputation.”

The incident site controller qualification trains attendees to manage operations in coordination with the emergency services in category one- and two-level hazardous materials incidents.

The training is seemingly designed to support anyone providing information about, or attending chemical incidents, and addresses the need to make a rapid, relevant, and reliable response to requests for chemical information from the emergency services.

Henrik Pedersen, Group Managing Director, Adler and Allan, said: “The training supplements our already extensive experience from DGSA, ADR, COTC and qualified chemists. We are trusted response partners for local Government, the fire brigade, and the police. This investment ensures our responders will be best placed in the industry to provide a confident, competent and professional response to hazardous materials incidents.”

The training was apparently put into use recently when Adler and Allan led the environmental response at a site in Llangennech, Wales where a 25-wagon freight train derailed and caught fire releasing 330,000 litres of diesel into the surrounding area.

All training has been exclusively developed by NCEC as part of its newly launched Hazmat Academy in conjunction with Responsible Care experts from the Chemical Industries Association, the Chemical Business Association, leading hazardous materials specialists from the police, and fire and rescue services, and is accredited by The International Organisation for Industrial Emergency Services Management (JOIFF).

For more information on Adler and Allan response services visit:


text:
Chart: Dark Money

Dark Money groups are growing in size, scope, and share of election spending with each election cycle.

The total amount of “dark money” — campaign spending that cannot be traced back to individuals due to intentional obfuscation of its source in recent elections.

Chart - Outside spend wo attribution - 2018-04-19

Source: Center for Responsive Politics, 4/19/18.

Author: Publicis

A citizen of the United States more concerned with how our society works than with the fate of the parties or particular candidates.

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text: A relationship between them was found: Duane E. FRIESEN, child of Elmer B. FRIESEN, child of Ben Z. FRIESEN, child of Suzana R. FRIESEN, sibling of Elizabeth R. FRIESEN, spouse of Peter A. L. KROEKER, child of Katherina LOEWEN, sibling of Anna K. LOEWEN, mother of Betty L. PENNER, mother of Eugene Louis REIMER.


text:
Alter your perception by focusing on one word

You guys have been doing a great job of giving me a lot to think about lately. Keep it up.

Today it came from my good blogging buddy El Guapo, who was kind enough to drop by to share his wisdom.

He left a really interesting comment on the results from the adventure poll we took the other day.

“In a wider sense, I’d also add misperception to the list. I have a perception of what life should be, where Alex just goes out and makes it what it could be.”

Guapo was referring to Alex Autin’s approach to life. She’s experienced a lot of cool things, such as living on a yacht off the Great Barrier Reef for a week. For free. Does Alex think in terms of “could” more often than “should”?

On the surface, it doesn’t seem like there’s much of a difference between “should” and “could.”

But once you really start contemplating your own misperceptions in life, you might realize the difference between “should” and “could” is enormous.

“Should” is restrictive. It will hold you back. If a situation or an opportunity doesn’t fit within the parameters of a carefully defined perception, someone with a “should” mentality might pass it by.

“Could” is ultimate freedom. Imagine the endless possibilities. If a situation or an opportunity doesn’t fit within the parameters of a carefully defined perception, someone with a “could” mentality might approach it with curiosity and excitement.

Try it out for yourself next time an adventurous opportunity presents itself. Instead of saying something like “I’m too old for whitewater rafting and I should probably sit this one out,” say “I only live once and I could experience what this wild river has to offer.”

  1. As a counselor I try to get people to eliminate the word, “Should.” This is a great motivational post, Eric. Sometimes something as insignificant as what we tell ourselves can make all the difference in the world. “Should” has a negative connotation and takes the hope and spontaneity out of life. We’re already so bogged down — do we really need to pressure ourselves further, especially for something as important as adventure?

    1. It’s pretty amazing how one word changes everything! Now I’m curious how many other “should vs. could” type words or phrases are out there.

      What kind of counseling do you do?

  2. Another great post Eric. ‘Should’ equals obligation, it’s want we think we ought to do. Could is good, only when it isn’t followed by ‘but’ or ‘if’.

    Some other ‘Should vs Could’ words/phrases:

    ‘Want’ vs ‘Need’ – Often the ‘things’ we think we NEED stand in the way of getting what we really WANT.

    ‘Life’ vs ‘Adventure’ – Is ‘life’ that thing we do everyday and ‘adventure’ that thing we do only as an exception?

    ‘Freedom’ vs ‘Security’ – Being free, really free…not just the flag waving kind of freedom, but true freedom is scary. There are no safety nets. It’s very cliche to say ‘live for today, live like it was your last day’, it’s cliche because most of the people who say these things…don’t actually do it. In fact, if they thought about what they’re really saying it would scare the piss out of them.

    Oh oh…I feel a rant coming on, I’d better shut up now! : )

    1. Rant on, Alex, rant on!

      I suppose there are all sorts of “should vs. could” phrases. You picked out some good ones! I particularly like “life vs. adventure.”

      You really start to understand how deeply impacted we are by simple words when you start thinking like this.

      1. Seriously…you DO NOT want me to start ranting here. ; )

        These recent posts of yours have really made me do a lot of thinking….thinking about thinking, if that makes any sense.

  3. I agree with Alex. Your recent posts gave a me a lot to think too, especially on that adventure poll result where EXCUSES does look like the only reason we have for more adventures. I chewed it and that made all the difference.

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text:
[erlang-questions] Erlang Cost Model

Richard A. O'Keefe ok@REDACTED
Fri Sep 18 02:54:57 CEST 2015

On 17/09/2015, at 3:03 am, Eric des Courtis <eric.des.courtis@REDACTED> wrote:

> What is the cost model of all operations in Erlang 18?
> For example Python has this cost model http://scripts.mit.edu/~6.006/fall07/wiki/index.php?title=Python_Cost_Model

So let's look at that page, and you'll spot something interesting
in the URL.

(1) That page was last revised in January 2008; the results
    are from 2007.  Looking at neighbouring pages like
    I get "Database error", which suggests that the site has
    not been maintained for too long.

Poke around a bit further, and you'll find

(2) It used Windows XP (version of 2001) on "an IBM Thinkpad
    T43p with a 1.86GHz Pentium M processor and 1.5GB RAM."

(3) The version of Python used for the tests is not stated, but
    the Python version current at the time was 2.5.1.

(4) The author thought "extract a byte from a string"
    was an interesting operation.

Let's compare that with today.

(1) It's September 2015, nearly 8 years since the measurements
    were done.
(2) I'm using Mac OS X 10.9.5 on an iMac14.2 with a 3.2 GHz Intel
    Core i5 with 4 cores (and using those 4 cores is an important
    part of *system*-level efficiency) and 16 GiB of 1.6 GHz
    DDR3 memory.  The architecture of a Core i5 is significantly
    different from a Pentium M, and it's not just the 64-bit ISA.
(3) Python 2.7.8 was released in mid-2014 but the current version
    is Python 3.5.0.  The benchmarks had much to say about
    integers and strings, and these are two areas which have seen
    MAJOR changes in the change to Python 3.
(4) Unicode is everywhere these days; characters are no longer bytes.
    At least one of the benchmarks is now of questionable relevance.

In short, before I used that "Python cost model" page for
*anything*, I'd have to first port timing.py to Python 3 (which
may or may not be trivial; no idea without trying it), and then
rerun it on my machine.  I'd still be wondering what difference,
if any, building with recent clang, recent gcc, or recent icc
would make.

And it *still* wouldn't tell me anything about the cost of using
NumPy or SciPy or PyQt or TKinter or ....

More information about the erlang-questions mailing list


text:
Information for "ESAT Original SA plays Cou-Cz"

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Page creatorSatj (talk | contribs)
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Date of latest edit06:54, 10 July 2022
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text:
Lojane (30), Turkey, escort model     Call

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Talk to me n hv enjoy that amazing tool as earlier as possible. I love de abstract art, i love the cats, the performance, i`m a funny woman.. I am expert in massage n hv big black banana shape tool wana enjoy???

| +1 |

I think my insecurity definitely goes back to my teenage years where I felt kind of worthless without a boyfriend and never had one during high school. Then after high school when I started dating I had a whole series of boyfriends and they all dumped me. Even if they were no good for me or it just wasn't working I was too 'gutless' to do it and basically got dumped time and time again. I guess deep down I thought I wasn't good enough.

| +1 |

You need to just stick a fork in this marriage. It's done.

| +1 |

I had no idea that monkeys were into cupcakes...good to know!

| +1 |

Brackets for those not in main gallery yet , , .

| +1 |

looking for a friend more than just a lover and must love mother eart.

| +1 |

goodness she's tight. no fat on that little body anywhere.

| +1 |

Should I just leave her alone, allow her to gather her thoughts and everything or should I keep fighting for her? Any steps on what I should (or shouldn't) do or say would be greatly appreciated.

| +1 |

Today I see this gem in her place she is very welcome , tall and sexy she have killer body nice ass to day for, the best thing she doing BJ she eat the cock like ice deep suck , here you can found everything, I finger her ass so tight. Her apartment is clean and comfortable, sure I give her 5.

| +1 |

Its really hard knowing that i was left for another man. Im very competitive and i feel like i lost 10 championship games at once.

| +1 |

damn! Nice one clash! Possible hp! Definite TRMbait! Excellence!

| +1 |

I'm mark I'm easy going laid back with a gso.

| +1 |

c) Is she becoming emotionally attached to me?

| +1 |

ETA, I need to qualify that decision though.... I dated for nearly 20 years before getting married, and all over the planet. Online dating took me to other states, other countries, and all over the local area. It's not like I tried it a little, got tired and left. I simply had my fill of women after dating a bunch, having a few girlfriends and a wife. Nothing against dating itself, or OLD.

| +1 |

I don't need to go to some stupid womens abusive counselling sh*t. So I get hit? So what? Women every day are getting hit by their boyfriends/husbands. It won't kill me. I'LL GET OVER IT.

| +1 |

lefty is amazing! dibs.

Hi. I am 18 yo and I'm new here. Looking for a man... ❤

Reply to message ➡

via Web App


text:
Levow DWI Law, P.C.

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Levow DWI Law is a Jersey City law firm that focuses exclusively on DWI defense. Our award-winning, experienced attorneys have helped thousands of New Jersey residents fight DWI charges. We have a track record for reducing penalties and getting the charges dropped. We build a custom DWI defense strategy for each of our clients. Our lawyers are fully aware of the common mistakes that are made during a DWI arrest – mistakes that may result in a full dismissal of charges. No matter if you were arrested for a first offense or a second offense, you can trust that our attorneys will treat your case with the same care and attention as their own. Call us today to schedule a free consultation.

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Tag: best wordpress hosting

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Best Hosting for a Real Estate Website: Shared, VPS or Managed WordPress?

Hosting often plays an important, if not crucial, role for any website. Sometimes the entire business depends on whether your website is online or down. Your website performance, your Google ranking, and consequently the amount of traffic, i.e. your potential customers depend on where and how your website is hosted. That is why we want […]

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January 18, 2022


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Rosina Barbastefano

Director, Consumer Research
Brand USA
Rosina Barbastefano Headshot

Rosina Barbastefano is director, consumer research for Brand USA, the nation’s destination marketing organization with the mission of increasing international visitation to the United States, fueling the nation’s economy, and enhancing the image of the USA worldwide. In this role, Rosina executes and supports the global market intelligence program that informs both internal and cooperative partner initiatives.


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Home Business Food Truck Branding: The Definitive Guide (2022)

Food Truck Branding: The Definitive Guide (2022)

Image courtesy of Mobile Cuisine

Deciding how to brand your food truck may be the most critical decision you’ll face as a food-on-the-go entrepreneur.

A well-branded truck can draw attention to your business all day, every day, everywhere it goes.

Follow our food truck branding guide, and your truck will race ahead of your competition.

Powerfully simple strategy for business growth

brand identity guide illustration

Our brand identity workbook has actionable insights and steps to help you build a strong brand identity.

We just emailed the brand identity workbook to you.

Let’s take a look at each of these in detail.

Take your food truck branding seriously

If you want customers to trust your business, you must present a professional brand.

But, restaurants (especially mobile ones) face an even higher bar.

Food trucks need to build trust that their facilities are well-run and sanitary, in addition to producing mouth-watering food.

One of the most effective ways to communicate your business’s professionalism is through your brand identity. As we emphasized in our complete guide on how to start a business,

A strong brand identity is the most effective way your new business can gain a competitive edge in an increasingly crowded marketplace.

If you take your branding seriously and create a brand strategy, customers will take your business seriously.

If your food truck is clean, well-designed, and has a strong authentic brand it, will engender trust.

Your branding also serves as the very first introduction to your business – long before the customer ever takes a bite. Strong branding can help ensure that customers will take that bite.

FoodTruckr.com, an online hub for food truck marketing and branding,  reminds us:

But, let’s be honest—when we’re choosing a meal or evaluating a new business, we judge the books by their covers. Every time a potential customer walks by and sees your truck, you have no more than a few seconds to make some kind of impression that will make him or her pause and see what you have to offer. While a strong design might not overpower a customer’s preference for another type of cuisine, it can get people thinking about what’s on your menu before they’ve even seen what anyone else is selling.

Whether you’re writing a traditional business plan, a one-page business plan, or starting a food truck business without a formal written business plan, be sure to consider branding.

So what exactly does it mean to take your branding seriously?

Know your brand

Image courtesy of Eat My Truck

Start by taking the time to figure out what your brand is.

Please don’t get us wrong – we’re not asking you to make up a brand.

Believe it or not, your brand already exists. You just need to take the time to refine it and clearly articulate it.

If you’re thinking of starting a food truck business or already have, you probably have a passion for food. We’re guessing you want to share your unique menu with the world.

You probably also have some sort of personal value system. You might value hard work, honesty, integrity. Maybe you want to help others and make the world a better place with your food.

Whatever your values are – you already have some.

And finally, you have a personality.

You’re rebellious or sweet. Maybe both?

You may be casual, playful, or formal. Your personality is uniquely you, and it already exists.

To find your brand, here’s what you should consider:

  1. Examine your menu and cuisine style – what makes it unique? What foods are you excited to create and share?
  2. What values are most important to you that you want to see manifested in your food truck business?
  3. And which of your personality traits do you want to help define your business?

The best brands are authentic brands. They are derived from the actual passions, values, and personality traits of the folks who run the business.

So start looking within.

Name your food truck

The name for your food truck is one of the first experiences someone will have with your food truck business, so it’s imperative to give this some thought. Consider these five tips when naming your food truck.

  1. The name should be short, simple, and easy to write. This is critical so people can search for your food truck location or recognize what food you serve when driving by.
  2. Make sure the name encourages the right emotion with your target audience. Is your food meant to be playful or classy?
  3. Food trucks provide lots of options, typically a short walk from each other. Your name should help people understand what type of food you sell to help them decide.
  4. Don’t be afraid to build intrigue with your name to encourage people to learn more. An example from Florida is “The Garbage Truck,” which is home to the “trash plate.” Their visual branding shows fried comfort food irreverently served. The goal is to communicate to customers that they put more effort into the food than the presentation.
  5. Remember to find a name with an available website domain and social media channels. You will want to build an online presence for your food truck that is not mistaken for another business.

Need some inspiration? Try a free business name generator to play with different combinations of words.

How to name your food truck business

A strong business name can help differentiate your food truck business from competitors, identify what you’re offering, and boost brand recall. Here is everything you need to know to find a great business name for your food truck company.

Read More

Lock it down with a mission statement

Now that you generally know your brand, it’s time to make it concrete. All of that research and soul-searching don’t get you much if you don’t translate what you’ve learned into a useable form.

Richard Myrick, founder, and editor-in-chief for Mobile Cuisine magazine, suggests writing a mission statement. Here are his guidelines:

Remember that a mission statement isn’t meant to be a catchall. Look for the words and feelings that are repeatedly brought up and keep the big picture in mind. The goal is to use this as a reference tool when they’re making decisions, so your mission statement should be simple, concise, and easy to understand.

Your mission statement should serve as a reminder and a guide for who your business is and what it’s about. Use it as a reference whenever you’re making decisions about your brand.

Your customers should be able to read your mission statement and say, “Yeah, that sounds like them!”

people around a table discussing logo design concepts

Get professional design help

You wouldn’t hire a graphic designer to cook for your customers – because they’re not qualified. If your expertise is food, you probably shouldn’t do your graphic design.

So, hire a professional to do your design work. Working with a professional designer will serve your business in several ways:

  • Designers have the skill to communicate your brand to your audience visually.
  • A professional design will ensure that your brand makes a polished impression on your customers.
  • Professional designers can create a suite of consistently branded designs for your logo, truck, website, social media, and staff uniforms.

Consider crowdsourcing your branding design if you’re on a budget but want top-of-the-line results. Crowdsourced design allows you to choose from dozens of design options for far less than you would spend at a traditional design studio.

Crowdspring helps small businesses with their branding every day. You can start by getting a unique business name for your food truck business. And with custom design projects for logo design, vehicle wraps, web design, social media assets, and clothing design, crowdspring is a one-stop food truck design shop.

Whatever path you choose, working with professional designers will ensure a professional result and help guide you to a clearly communicated visual brand.

And if you’re struggling with an existing food truck business, consider whether branding is holding you back. A strategic rebrand may put your business back on a path to success.

Your truck comes first

Your truck is your best form of advertising – it passively interacts with every customer.

Although food trucks are not cheap, your initial costs when buying or leasing a food truck are more affordable than if you become an owner-operator and start a trucking company focusing on traditional long-haul or short-haul deliveries.

And the good news is that once your food truck’s design is complete, it advertises on autopilot 24 hours a day, seven days a week. Megan, the author of the Boston Food Truck Blog, writes:

Your food truck design and look is tremendously important. It creates brand buzz, attracts attention from individuals passing by (whether they eat or not), provides 24/7 advertising, and make a tremendous first impression on customers.

A strong, visually appealing, and branded design for your food truck will draw customers in and encourage them to buy.

For this reason, your truck should be the touchpoint for all of your branding design decisions.

When considering logo design, plan a logo that communicates your brand and also will look amazing on a large scale, emblazoned across the side of your truck.

When designing your website, model the website after your truck design.

Here are a few items to consider when discussing your truck design with your design team…

Vinyl wrap vs. painting

Image courtesy of Wikimedia Commons

You have two options for executing the design for your truck. Vinyl wrap or painting.

Wraps allow for intricate textures, patterns, and detail in your truck design. The checkered tablecloth pattern featured on Cochonou’s Le Bar a Saucisson truck (shown above), would be nearly impossible to execute with paint.

Wraps are printed and then laminated to protect the design to wear well for several years without any worry of paint chipping. And the wrap physically covers your truck, providing it with an extra layer of protection from the elements.

Most wraps come with a 3-5 year warranty and cost from $2500 – $5000. In exchange for the professional appearance a wrap provides, a wrap is well worth the expense.

Depending on your truck design, you can also use a combination of paint and partial wraps to help lower costs.

If you’re aiming for a simpler look or simply a slightly lower cost, painting can be a great option as well.

But, unless you’re a professional painter with experience painting vehicles, you should hire a pro. Fixing a botched paint job will be more expensive in the long run than just having it done right the first time.

Ultimately, it’s a good idea to plan for the design that best represents your brand and then choose the best medium to execute that design.

Aim for immediate recognition

Image courtesy of Master Chef Mobile Kitchens

Every brand wants its designs to be memorable and easily identified. For food trucks, this is even more important than for most businesses.

After all, your business is regularly on the move. Customers may not have the context of a consistent location to help them recognize you. Your truck design needs to serve as a brand ambassador to bridge that gap.

One unique way to extend this recognition is to consider the plates and utensils accompanying your food. There’s an opportunity to get creative there and expand your brand. Here’s an example of a smart pizza packaging design that stands out from the crowd.

When planning your truck design, remember that you always want your truck to be instantly recognizable, even from a distance.

A bold color scheme and large graphics will help loyal customers spot you far away or across a crowded street. Empanada Sonata’s unique, bold red splatter design makes it easy to spot and identify.

Make choices that represent your brand as authentically and precisely as possible. Generic design choices are not your friend.

You’ve got to be bold to stand out from the crowd.

Feature your menu

Image courtesy of Dia de Los Tacos

Don’t forget to make your menu a focal point of your truck’s design! Your food should be the star, so don’t let a busy design overshadow the menu.

Bold truck design is there to draw the customers to your truck and build confidence in your product. But, without quality grub, a brand is just a hollow promise.

So, direct your customers’ eyes to the thing that matters – your menu.

Consider making your menu a contrasting color to help it stand out. Or surround it with negative space to allow it to shine. Or do both – like the folks at Dia de Los Tacos.

Work with your designer to make sure that they know that you want your audience’s eye drawn to that menu to help convert browsers to diners.

Communicate your brand with design elements

In a good design, nothing is arbitrary.

Colors, fonts, and shapes should all be chosen deliberately and with your brand in mind.

We’ve already discussed some practical considerations for your design – it must be visible from a distance, easily recognized, and showcase your food truck’s menu.

But, the design decisions don’t end there. Color, graphics, and fonts are your brand’s design building blocks.

Here’s a primer to get you started…

Image courtesy of Oh My Gogi!

In How 21 Brands Use Color to Influence Customers, we shared that color plays a significant role in customers’ decision making:

In a widely-cited study called “The Impact of Color on Marketing,” research found that people make a subconscious judgment about products within the first 90 seconds of seeing it. The majority of these people evaluate these products on color alone: almost 85% of consumers cite color as the main reason they buy a certain product, and 80% of people believe color increases brand recognition.

It’s in your business’s best interest to adopt bold and unique colors to represent your brand. Strong color choices (like the neon shades on the Oh My Gogi! truck above) catch the eye – and that’s precisely what you want.

Also, remember to take into account the psychological impact of colors. Make color choices that elicit the emotions you want your audience to associate with your brand.

Image courtesy of Affine

Whether you opt for an abstract geometric design, a cartoon mascot, or photorealistic images of your cuisine, the graphics you choose should reflect your brand.

Even if your taco truck is the tenth taco truck in town, you can still make your taco truck stand out with a unique brand-informed look.

Are the tacos on your truck black and white line drawings? Or maybe they’re anthropomorphic? Consider tacos rendered like the animal paintings at Lascaux or in George Seurat’s pointillist style.

Or does your taco truck include a picture of a taco at all?

Be creative! There are a million different visual ways to communicate “taco,” “barbecue,” “ice cream,” or “sushi.” Affine’s amazing wood-grain hog graphic expresses their love of creative charcuterie recipes.

Think outside the box and make sure to infuse your graphic style with your brand’s personality.

Image courtesy of Foodbidden

When choosing fonts, you must ask yourself two questions:

  1. Is this font easily legible from a distance?
  2. Does this font speak to my brand?

There are so many font options available today. Lettering can be endlessly creative.

But, if your customers can’t read your business’s name or what kind of food you serve, you are sabotaging yourself.

By contrast, Renny’s Oki Doki truck handled their lettering very well. The large white, comic-inspired block letters stand out against the colorful background. They’re easy to read and a spot-on match for the cartoonish design.

Block letters read exceptionally well from a distance, while elaborate script fonts are much harder to read.

But in between those two extremes, there are so many font options to choose from.

Whatever font you choose, make sure it expresses your brand personality.

Your brand is more than your truck

While food service should be the main focus of your business (after all, if your food isn’t good or your service is poor, there’s only so much marketing and branding can do), your business does not end with your truck.

You need to communicate with your customers through a robust web presence. And you need a staff to support and feed your customers.

Your branding should be present and consistent throughout your website, social media presence, and staff.

Your website is your 24-hour ambassador

Image courtesy of Wikimedia Commons

Your mobile food brand needs a home base where customers can always find you.

While your truck may be out navigating the world, your website is always just a few clicks away from any customer.

Your website will best serve your business if branded to match your truck. Richard Myrick of Mobile Cuisine magazine explains:

…the feeling someone gets from looking at your homepage should match the one they get when they walk up to your truck.

You can accomplish this goal with consistent branding. Design your website using the same branding design elements as appear on your truck. This will help customers recognize and trust your website before they’ve had a chance to read a single word of content.

To learn more about growing your business with consistent branding, check out this article.

Image courtesy of Hollywood Cone

Build relationships with social media

Your food truck business should have a social media presence. Honestly, consumers expect a company to be on social media in this day and age.

But, social media can provide particular branding benefits for mobile food businesses.

  • Your social media accounts provide anchored platforms where customers can always find you.
  • Social media interactions build brand loyalty, encouraging customers to seek out your truck in person.
  • Social media provides an easy way to notify customers of daily menu changes, sales, or location changes.

The important things to remember are to brand your social media content authentically and consistently with your overall brand and update it regularly. Customers are attracted to follow social media accounts that are active and offer content of real value.

Not sure where to start with your social media strategy? Give this article from Mobile Cuisine a read.

Don’t forget your staff

Image courtesy of Roaming Hunger

Your staff should personally embody your food truck’s brand. They should know your company values and act accordingly. They should understand your brand’s personality and embody it.

And, it’s up to you to share your brand values and personality with them so that they can succeed in those goals.

It’s also up to you to work with your design team to create a branded uniform of some kind to help your staff look the part as well. Does your brand have a t-shirt vibe? Or is it more of a button-down establishment?

The Homeboy truck team looks right at home in front of their truck.

Incorporate your logo and brand colors to create a visual link between your truck and your staff. And don’t forget to have fun and be creative! Uniforms can tie your truck’s brand look (and the customer’s service experience) together.

Putting it all together

Branding your food truck business is no small task. But, this guide is a great place to start. Here’s a quick recap:

Take your branding seriously

  • Define your brand using your food style, values, and personality.
  • Create a mission statement to help keep your branding specific and your business on track.
  • Get professional design help – and consider crowdsourcing your design.

Your truck comes first

  • Design your truck first and model other branded elements after it.
  • Choose your medium: paint or vinyl vehicle wrap?
  • Aim for a design that is easy to recognize from a distance.
  • Make your menu a focal point of the design.

Communicate your brand with design elements

  • Choose brand colors that communicate your brand’s personality.
  • Be creative with graphics. Make specific choices that visually reflect your brand.
  • Choose fonts that are easy to read while also communicating your brand essence.

Your brand is more than your truck

  • Create a branded website that feels like your food truck.
  • Use social media to create relationships with customers and share daily menu changes and locations.
  • Train your staff to embody your brand values and personality. Design and provide branded uniforms.

Phew! You made it this far. If you haven’t already seen it, watch the webinar on how to create a memorable food truck brand.

We regularly update this guide to keep it current. We most recently updated this guide on February 3, 2022.

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Mr Eekes’ remarks: The governor-general; patriotism and class war

October 11, 2010

My occassional correspondent,  J W Eekes Esq. sent this missive as a comment on the Henrygate thread. It speaks to the heart of the debate about “Kiwi-ness” with a vigor born of class-consciousness. I thought it well worth elevating.

Many thanks sir. Please regale us with more of your pithy observations.

The problem of the Governor-General

J W Eekes [guest post]

The real problem with the Governor-General isn’t his size or ethnicity. The problem is his membership in the self-serving, bipartisan cohort of judges and lawyers who consider themselves born to rule this country and have done so for decades.

Ruling classes throughout the Anglosphere co-opt whoever and whatever they can to legitimise their hold on power and give the impression of inclusiveness in what is in fact always an elite club governed by inviolable customs and shibboleths.

Satyanand’s ethnicity might be a problem for Henry and his supporters. It’s not for the establishment who long ago accepted him and elevated him to office. What matters to them is membership in the ruling class of our very own good ol’ boys and gals. If anything, Satyanand’s South Asian origin served to make him Helen Clark’s top choice even though it aroused suspicions of tokenism.

The only genius of the ruling class is its ability to pay lip service to lofty terms like meritocracy and public service, while exploiting the vast majority of people and convincing them that jandals, Richie McCaw and the quarter-acre section mean Godzone is something more than a lame concept invented by repressed depressives who clearly never lived or visited anywhere else.

Read the rest of this entry »


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An Expert's Guide To Perfecting Your Makeup With A Mist

An Expert's Guide To Perfecting Your Makeup With A Mist

Mists hydrate! Revive! Do your washing! And so much more! In this instance, ‘more’ refers to the myriad of makeup-related benefits you’ll see and feel and fawn over (trust us) once you’ve added a face mist into your daily routine

We very politely asked (bribed) makeup artist Helen Samaryan to tell us how she achieves a flawless finish using Prep Step as a, well, prep step! After a decade of working across beauty, fashion, editorial, Helen has learnt a very handy thing or 97 about creating the perfect canvas for makeup.

Why prep skin with a mist before makeup application?

A mist can really maximise the amount of hydration your skin retains when layered within your skin care routine. Well moisturised and hydrated skin feels plump and smooth, helping your makeup to glide on with ease, ensuring your base glows.

How do you use Prep Step to ready your skin for makeup?

I like to apply it before putting on any serums, moisturisers, or face masks, as it helps these products to sink into the skin. I also find that misting between minimal layers of serum and moisturiser can create a really dewy, healthy look about the skin without having to use thick layers of product. Note, when you use thicker layers of skin care underneath makeup, it has a tendency not to last as long (especially for the oily prone), so misting is a great solution.

How does a mist help with perfecting makeup application?

Face mists are great to layer underneath foundation and concealer to help sheer out products which might be too thick, more matte, or hard to blend.

I especially love spritzing before applying foundation and concealer, it truly helps to make your base look as natural as possible; becoming one with the skin.

Otherwise, a light mist after any powders is a great way to bring some glow back. Sometimes if you go overboard on the powder front your face can appear a little flat, and a product like Prep Step can successfully perk your complexion back up!

What are some easy mistakes to avoid when misting?

Misting too heavy, or misting too close, these are the biggest culprits. Make sure you’re applying Prep Step from an arms length away, and don’t saturate the skin completely. Just a few sprays is enough, especially if you already use a mist in your pre-makeup skin care routine.

Prep Step
1.7 FL OZ / 50 ML

Prep Step

A hydrating face mist that perfectly preps your skin. Formulated for optimal product absorption, this gentle face mist maximises the penetration and performance of your skincare, and offers a boost of hydration and calming.